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Didier Bonnet is Professor of Strategy and Digital Transformation at IMD. Professor Bonnet research, teaching and consulting pursuits focus on digital economics, digital strategy, disruptive innovation and the process of large-scale digital transformation for international corporations. For the last ten years, he has also led a joint research program with the MIT Initiative on the Digital Economy , at the Sloan School of Management, focussed on researching the impression of digital expertise on business fashions and society. As a social media manager, you have to use your skills to manage the social media accounts for corporations and even particular person individuals.
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