Understanding the difference between business and leisure travellers
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We’re not quite at 2019 levels again, but we’re getting closer with each passing week. Amenities are important to both business and leisure Travelers, but they are likely interested in entirely different amenities. Go to an airport in a major American city on a Monday morning, and you’re likely to encounter a vast number of business Travelers — many of them consultants heading out for the week.
Staycations involve the exploration of one’s own city or region as opposed to travel abroad. This could include booking local rental or hotel accommodation and/or indulging in nearby spas, bars, and restaurants. Likewise, staycations can include day trips to local attractions without overnight stays. But staycations can also happen solely for leisure purposes and people don’t have to travel anywhere. Blurred Travel describes the increasingly blurred lines between leisure vacations and business trips. On Blurred Travel trips, travelers seek out leisure, whether through the exploration of a new place, language or culture.
What exactly is Blurred Travel?
Leisure Travelers will be more interested in spa and similar treatment packages, swimming pools, in-room entertainment, proximity to popular tourist attractions, plus shuttle services and other transportation. For example, imagine a family who wants Travel & Leasuire to spend a week in cooler temperatures with a view of mountains. It’s far too expensive to fly into the small regional airport that serves Jackson Hole, Wyoming. So, instead, the family looks at flights to Salt Lake City and flights to Denver .
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